How Kinsai works

Kinsai reads the systems you already use, tells each person what needs their attention, and follows every decision through to a result you can check.

The loop

Every finding goes through the same four steps, and what happens at the end shapes the next insight.

  1. Insight

    Kinsai checks every measure against its target and best practice, and writes one insight per topic: what it found, why it matters, the facts behind it and a recommended next step.

    About insights
  2. Action

    Your team accepts the recommendation, changes it or rejects it with a reason. Anything consequential waits for the right sign-off.

    About actions
  3. Objective

    Bigger changes get a SMART objective: a starting point, a target, an owner and a review date, approved by a responsible person.

    About objectives
  4. Outcome

    Once enough time has passed, Kinsai measures the result against the starting point and says how confident it is that the action caused it.

    About results

How we build your Kinsai

Every business runs differently, so every Kinsai is set up for the business it runs: your systems, your KPIs, your dashboards and the insights that matter in your industry.

  1. A scoping interview

    We ask how your business runs: the systems you use, who does what, the targets you work to and the decisions you most want help with.

  2. We build your version

    We join up your systems and set up your KPIs, dashboards, insights and actions, with security and compliance checks built into every build.

  3. We review it first

    Our team checks your Kinsai before you see it.

  4. You try it, and tell us what to change

    A second interview captures what works for you and what doesn't, and we refine it.

  5. You go live

    Your team gets its own logins, and the loop starts on your own numbers.

The Kinsai set-up tracker: six phases from Discover to Optimise, each with exit criteria.
Set-up runs in six phases, each with exit criteria that Kinsai ticks when it can see they are met. Sample data.

Your first weeks

Your records stay in the systems you already use. Kinsai reads them.

  1. Connect your systems

    Xero, Google Analytics and Search Console connect directly. Links to ERP, warehouse and Shopify systems are built for you.

  2. Tell it who does what

    Upload job descriptions, sign-off rules and procedures, so each insight and action reaches the right person.

  3. Set your starting point

    Agree your targets. From then on, every result is measured against where you started.

  4. Review it weekly

    The weekly review takes every open insight to a decision, so nothing sits in an inbox.

Next Insights

See Kinsai on your own numbers.

We connect Kinsai to your systems, set the targets with you, and show you what it finds in your business.